Run your numbers

Four numbers every owner should know.

Put in your numbers. See what's walking out the door, and what hitting the benchmark is worth.

200
Calls, forms, and messages. A $1M to $5M shop often sees 100 to 400.
45%
Leads that turn into a booked appointment. Average shop: about 42%. Top shops: 70% and up.
30%
Appointments that turn into a sold job. Healthy shops close 45% to 50%.
$1,500
Your average job value. Repairs run a few hundred; replacements run thousands.

Revenue now, per month

$0

At top-shop benchmarks

$0

The gap each month

$0

The gap each year

$0

Leads you don't book each month

110

Benchmarks: 70% booking rate and 45% close rate, from published industry data. Not a promise. Your numbers depend on your trade and your market.

Go over these numbers with us

Why speed matters

The job goes to whoever answers first.

Invoca, home services study

27%

of calls to home service businesses go unanswered.

CallRail, 2025 consumer survey

42%

of callers leave a voicemail. The rest call someone else.

Velocify, 3.5 million leads

391%

higher conversion when a lead gets a call back within one minute.

The big four

The four numbers, in plain words.

Booking rate

Out of every 100 leads, how many book an appointment? If it's low, you're losing jobs before anyone shows up.

Close rate

Out of every 100 appointments, how many buy? If it's low, your follow-up or your quote process needs work.

Average ticket

What a typical job is worth. Small lifts here add up fast.

Cost per lead

What you pay to make the phone ring. We leave it out of the calculator on purpose. It changes too much by market. We track it with you on the call.

Book a discovery call

See it work for your business.

A short video call. We look at how your leads come in today, then show you what we'd build.

  • How the system answers a lead in under 60 seconds
  • What your follow-up should look like
  • What we'd fix first, and why

Prefer email? info@serviceflo.ai

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